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A Canadian company offers boxes of selected local products.
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What if you could discover products from small Canadian businesses without having to search? What if they come straight to your door?
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This idea of ââeffortlessly discovering local brands was the basis of The Gift Refinery.
Offering boxes of products organized into a single purchase, monthly or annually, the company aims to streamline the process of celebrating local startups.
We caught up with Jessica Avellino, the brand’s founder, to find out more.
Q. For those who don’t know, what is The Gift Refinery?
A. The Gift Refinery (TGR) is a Canadian subscription box and lifestyle brand created from a place of true passion to help others discover quality products from new manufacturers. We are proudly Canadian and feature artisans and brands from coast to coast in our boxes every season.
Q. What makes it unique?
A. All products are hand selected by me, working with brands that have been highly vetted to ensure they reflect our values ââand the values ââof our customers.
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Beyond the product, we also created an opportunity to give back to Canadian charities through the sale of our boxes. Each season, we strive to deliver an engaging, luxurious and consistent unboxing experience. When selecting products and colors, we make sure they match perfectly and pack them carefully in the boxes to showcase the amazing Canadian artisans and brands we feature every season.
Q. Who is the target customer?
A. TGR’s audience is made up of Canadian women who have a keen interest in local shopping and who enjoy exploring new brands. They are passionate about personal care, building community, making a difference and savoring the little things. TGR women – our TGR Babes, as we call them – lead busy, busy lives, often running out of time to hunt down new brands. She does her best to live sustainably, is eager to learn the stories of Canadian creators, and looks for simple ways to give back to the community as a whole.
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Our customers are naturally social and enjoy engaging with like-minded people through the brands they support.
Q. What more can you say about the brand approach to showcasing Canadian brands?
A. We are committed to maintaining all operations within Canadian owned businesses, providing a sense of pride and connection to the place we call home. By focusing exclusively on Canadian brands, we provide opportunities for businesses that keep our economy thriving and communities connected.
Q. What is the price range for The Gift Refinery sets?
A. We offer a range of box products at different prices to honor accessibility in our community. Our subscription box can be purchased in one of three ways: seasonal subscription for $ 99.95, plus applicable taxes and free shipping within Canada; annual subscription of $ 379.80, plus applicable taxes and free shipping in Canada; or a one-time purchase box for $ 109.95, plus applicable taxes and free shipping within Canada.
The TGRCares line of one-time mini-boxes cost from $ 49.95 to $ 69.95, plus applicable taxes, and are curated for seasons and specialty collaborations, available year-round.
Q. Finally, where can people consult them?
A. You can view our boxes on our website thegiftrefinery.ca.
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